Progressive Torontonians are freaking out about the election of Rob Ford as mayor, not just because they're worried about what he'll do to the city. They're also disturbed by how many of their fellow citizens voted for a man with track record of bigoted speech about gay and lesbian people and Canadian newcomers--or just about anybody else who is not a car-driving, home-owning middle-class straight married person. Is this what my neighbours/people in the 'burbs think of me? they wonder.
It's true that these attitudes are part of the Ford package. But I think other less worrisome (though no less desirable) factors played a part in Ford's election.
The biggest factor is star power. Torontonians love to vote for a strong, sharply defined character. Exhibit A, Mel Lastman. Rob Ford ran as himself, a classic love-em-or-hate-em character, right out of The Family Guy. Even David Miller, with his stylish hair and upright appearance, had a Soccer Dad/Dudley Doright persona that was immediately understandable on an emotional level. Ford's main rival, George Smitherman, had been a "character" in the past, but ran a campaign where he tried to quash his established persona of Furious George and failed to adopt a new persona along the lines of "gay dad." Voters wondered who Smitherman was and, ergo, if he was hiding something. Torontonians will vote for a big, authentic personality, no matter what policy it's offering them.
As well, David Miller's mishandling of the 2009 garbage strike meant that even moderate voters were keen to punish anyone who seemed gutless in seeking efficiency and, especially, seeking efficiency from the unions. They wanted guts. Pantalone was too closely associated Miller--and too pro-labour--to answer this need. Smitherman, bizarrely, considering his past track record, wasn't able to position himself as someone who could be a tough bargainer. The one thing you know about a loose cannon like Ford is that he won't back down (even when he should). Will it he be effective? I doubt it. But voters wanted someone who acknowledges the problem and will try to solve it.
For better or, more precisely, for worse, it's shallow perceptions, not what runs underneath them that will win or lose you an election in this city. Ford ran a great one-note campaign that capitalized on voter frustration: stop the gravy train, stop the gravy train, stop the gravy train. Ford's specifics--tearing up the streetcar lines or defunding Pride celebrations--were not, I think, a big part of why people voted for him.
Fingers crossed.
It's true that these attitudes are part of the Ford package. But I think other less worrisome (though no less desirable) factors played a part in Ford's election.
The biggest factor is star power. Torontonians love to vote for a strong, sharply defined character. Exhibit A, Mel Lastman. Rob Ford ran as himself, a classic love-em-or-hate-em character, right out of The Family Guy. Even David Miller, with his stylish hair and upright appearance, had a Soccer Dad/Dudley Doright persona that was immediately understandable on an emotional level. Ford's main rival, George Smitherman, had been a "character" in the past, but ran a campaign where he tried to quash his established persona of Furious George and failed to adopt a new persona along the lines of "gay dad." Voters wondered who Smitherman was and, ergo, if he was hiding something. Torontonians will vote for a big, authentic personality, no matter what policy it's offering them.
As well, David Miller's mishandling of the 2009 garbage strike meant that even moderate voters were keen to punish anyone who seemed gutless in seeking efficiency and, especially, seeking efficiency from the unions. They wanted guts. Pantalone was too closely associated Miller--and too pro-labour--to answer this need. Smitherman, bizarrely, considering his past track record, wasn't able to position himself as someone who could be a tough bargainer. The one thing you know about a loose cannon like Ford is that he won't back down (even when he should). Will it he be effective? I doubt it. But voters wanted someone who acknowledges the problem and will try to solve it.
For better or, more precisely, for worse, it's shallow perceptions, not what runs underneath them that will win or lose you an election in this city. Ford ran a great one-note campaign that capitalized on voter frustration: stop the gravy train, stop the gravy train, stop the gravy train. Ford's specifics--tearing up the streetcar lines or defunding Pride celebrations--were not, I think, a big part of why people voted for him.
Fingers crossed.